Future U

Employees know they’re valued through a one-day career conference.

Employees must see a future for themselves in the company, or they won’t stay. There needs to be a clear, attainable path to their goals. They need to feel valued. Pinterest put their people first with a career conference to help their 1,200 people plan their paths with the company.

brand identity system

Future U is about imagining your path forward, which comes to life through arrow textures and bold colors that represent possible destinations.

brand identity design
brand identity design
brand identity design
brand identity design

lockup versions

brand identity design

primary identifier

brand identity design

arrow textures

brand identity design
brand identity design

future-focused language

brand identity design
brand identity design

navigating principles

event signage

environment design
environment design
environment design
environment design

event materials

print brand design
environment design
environment design